I guess they're hoping that a re-branding of the series will garner the interest from kids, collectors and retailers who have been cutting back on their order on the aged Marvel Universe line.
That packages is interesting, but a bit "no frills". The title of this new line was announced as "Avengers Infinite", but the packaging doesn't say "Avengers" anywhere on it, which is a bit surprising.
All the figures look pretty good though, I have to say. The only "dud" is that we're getting yet another 3.75" figure of Captain America, and it's not even one of the better versions. He would have made a much more desirable purchase if he was the Marvel Now! version (like Hulk).
Still, the Wasp is a great addition to the 3.75" line, and the Grim Reaper looks fantastic.
These should be available in stores some time within the next few months.
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